2021 Film Festival Tentative Timeline

April – November 2021

Preliminary Film Fest schedule and advertising plan.

April 6th, 2021 – Launch Month

  • Release Film Fest video announcement featuring Nate Simmons and Chris Denham
  • Official Film Festival Landing page launched and digital ads launched to promote traffic
  • Announcement and event video shared via social (IG, FB, YouTube) and newsletter
  • Advertising partners assist by announcing event partnership to their audiences

May, 2021

  • Upload first round of entries to the landing page
  • Announce new uploads, send event reminders (2X newsletter, 2-3X social)
  • Full page Film Festival ad published in May/June issue of Western Hunter Magazine
  • Paid social ads continue

June, 2021

  • Upload next round of entries to landing page
  • Announce new uploads, send event reminders (2X newsletter, 2-3X social)

July, 2021

  • Upload next round of entries to landing page
  • Announce new uploads, send event reminders (2X newsletter, 2-3X social)
  • Full page Film Festival ad published in July/Aug issue of Western Hunter Magazine

August, 2021

  • Upload next round of entries to landing page
  • Announce new uploads, send event reminders (2X newsletter, 2-3X social)

September, 2021

  • New paid social campaign launched for reminders, voting rules, short highlight reel from entries in each category.
  • Upload next round of entries to landing page
  • Announce new uploads, send event reminders (2X newsletter, 2-3X social)
  • Full page Film Festival ad published in Sept/Oct issue of Western Hunter Magazine

October 1st, 2021

  • Final Month to Enter!
  • Final push video/update by Chris Denham (shared via social, YouTube, Newsletter)
  • Upload next round of entries to landing page
  • Announce uploads, send event reminders (Weekly – 4X newsletter, 3-4X social)

(Weekly reminders through October)

October 27th, 2021

  • Last call for submissions
  • Submission deadline: Midnight Friday, 10/29
  • All entries uploaded to page and voting live by end of Monday, 11/1

November 2nd, 2021

  • Internal + Sponsor Voting begins to determine finalists in each category
  • Explain rules, next steps, voting start date, etc to public
  • Full Page ad published in November/December issue of Western Hunter Magazine with event updates + voting details

November 15th, 2021

  • Finalist films announced and public voting opens
  • Public voting open ~2 weeks
  • Finalist entrants encouraged to promote their films and drive traffic to Film Festival for votes during this time
  • Multiple newsletters and social posts during this time

End of November, 2021

  • Announce winners and runner-ups
  • Conclude Event
  • Prepare information on winning films/entrants to be featured in Jan/Feb 2022 issue of Western Hunter Magazine

Interested in Becoming a Sponsor?

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